Do you remember the movie “Dave?” In the 1993 political comedy, the President suffers a stroke while having an affair, and rather than let the public know, his Chief of Staff and Communications Director convince a look-alike to impersonate him. In a conspiracy reminiscent of the movie, a much loved popular icon died recently, and [...]
Archive for November 12, 2008
Cover-Up Exposed: The Death of the Maytag Repairman
Posted: November 12, 2008 in Branding, MisleadershipTags: brand image, brand integrity, brand reputation, Maytag Repairman, Misleadership, Whirlpool
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