Has this ever happened to you? Your commercial for Romano’s Macaroni Grill Dinner Kits is running on a cable tv network like Food Network. Everything is going well, happy people cooking food at home that’s every bit as good as it would be at the restaurant. “Just add your chicken and cook for 20 minutes. [...]
Archive for October, 2009
Are you a victim of Commercialus Interruptus?
Posted: October 28, 2009 in Business, Marketing, Media, MisleadershipTags: cable tv ads, commercialus interruptus, Heeltastic, Romanos Macaroni Grill Dinner Kits, truncated commercials, tv commercials that get cut off
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Delivery Confirmation Consternation
Posted: October 15, 2009 in Business, direct marketing, MisleadershipTags: Delivery Confirmation, Post Office, USPS
The other day my wife and daughter and I went for a walk. It had been raining on and off, and now the sun had broken through the clouds and we needed to get outside. As we walked past one of the units in our garden apartment building, I noticed a USPS package in front [...]
How to Make Scrapple Less Appetizing
Posted: October 8, 2009 in Business, Media, Misleadership, PR and NewsTags: Hoovers, Jones Dairy Farm, Ralph and Paul Adams Inc., Rapa Scrapple, Rape Scrapple
Have you ever eaten Scrapple? It’s gastronomically ghoulish, made up of pig or hog offal (liver, heart, head, and anything else left over) that’s smashed into a mushy paste, sliced and then fried on a grill slathered in fat. I know, I know, you’re wondering what could possibly make something that good tasting that’s also [...]
If Lee Marvin were alive today he’d kick Don Draper’s ass
Posted: October 1, 2009 in CRM, Media, MisleadershipTags: AMC, Don Draper, Lee Marvin, Long Live Cool, Mad Men, The Dirty Dozen
So I’ve got the place all to myself the other day and I’m watching The Dirty Dozen on AMC. It’s bad enough that they’ve edited the hell out of this classic and see fit to interrupt me every few minutes with commercials, turning a 150-minute testosterone thrill ride into a slogging, 210-minute endurance test. But [...]
